Email Marketing Success Stories – Brenda McMahon Ceramics
Name: Brenda McMahon Company: Brenda McMahon Ceramics Background: I met Brenda back in college when I lived with her sister. We have been in and out of touch over the years and she reached out to me...
View ArticleSuccess Stories – a new series to help YOU succeed in your online marketing...
These days, there seems to be app for almost everything. Want to keep track of your business and travel expenses? Find the exact coordinates of the moon rise (an app I learned about from a...
View ArticleEmail Marketing Success Stories – Bette Frick, The Text Dr.
Name: Elizabeth Frick, PhD. Company: The Text Doctor® Background: Dr. Elizabeth (Bette) Frick teaches writing and communication to employees of corporations and governments in the Denver Metro area and...
View ArticleEmail Marketing Success Stories – Heather Higgins, Interior Designer, NYC
Name: Heather Higgins Company: Higgins Design Studio, LLC Publication: Inside Design Background: Heather Higgins is the principal and founder of Higgins Design Studio, LLC, a Manhattan-based, interior...
View ArticleTwitter Success Stories – Richard R. Shapiro, Author and Customer Service Expert
Name: Richard R. Shapiro Company: The Center For Client Retention Background: Richard, through TCFCR, provides research, training and consulting services to Fortune 500 corporations on how to improve...
View ArticleSuccess Stories – Lee Lucas, Bill’s Army Navy Outdoors, Short Hills NJ
Name: Lee Lucas Company: Bill’s Army Navy Outdoors Background: Lee Lucas is the owner of Bill’s Army Navy Outdoors, a full service shop in Short Hills for all of your Outdoor needs. In addition to a...
View ArticleSuccess Stories: Linda Kay – Kay College Consulting
Name: Linda Kay M.A. Company: Kay College Consulting Background: I met Linda Kay through NJAWBO (the NJ Association of Women Business Owners) back in 2009. After meeting with her, I immediately knew...
View Article7 Touches – A Basic Marketing Principle in Action
It is a basic marketing principle that it takes seven ‘touches’ before someone will internalize and/or act upon your call to action. These touches can take many forms: A physical connection, such as...
View Article3 Recent Examples of How LinkedIn has Helped Me
LinkedIn has helped me grow my business, build my professional network and establish my expertise. I use it daily and am constantly (happily) surprised by the people I meet and the information I gather...
View ArticleFacebook Marketing – a Facebook Group Case Study
This past Saturday morning, I was notified that I had been ‘tagged’ in a Facebook post. It seems that I was now part of a GROUP that was set up like a virtual hostess party, to sell beauty products....
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